Executive Certificate in Digital Transformation

Welcome to our program: Advanced Certificate in Digital Transformation

Are you ready to move beyond the buzzwords and become the strategic architect of your organization’s future?

In a world where digital is the core of competitive advantage, true mastery isn’t about chasing the latest tech trend. It’s about deeply understanding the interconnected strategies, business models, and leadership principles that drive real, sustainable change. This executive-level program is designed for ambitious professionals who want to lead, not just follow, the digital revolution.

Master the Art and Science of Digital Transformation and Emerge as a Strategic Leader.

This program, offered by the MTF Institute of Management, Technology & Finance, will equip you with the advanced frameworks and mental models you need to succeed. Through ten in-depth textual modules, you will learn to:

• Think like a strategist, using frameworks from top business schools to dissect competition and chart a course for the future.

• Act like a platform architect, designing powerful business models that leverage network effects and build thriving ecosystems.

• Lead like a digital-native, fostering a culture of agility, innovation, and data-driven decision-making.

A Journey Through the 10 Pillars of Digital Mastery

We have structured this program as a logical, cumulative journey. You will begin by building a solid foundation and then layer on advanced concepts, ensuring you develop a holistic and integrated understanding of transformation.

You’ll start by deconstructing the Foundations of Digital Transformation, moving beyond the hype to establish a common language. Next, you’ll arm yourself with Strategic Frameworks for the Digital Age, learning to apply models like Jobs-to-be-Done and the Three Horizons. We then de-mystify the Technology Pillars of Cloud, AI, and Data from a purely business-value perspective.

With this groundwork, you will dive into the most powerful business architecture of our time: Platform Models and Digital Ecosystems. You’ll learn what truly separates companies like Apple and Amazon from the rest. From there, we zoom in on the heart of any business—the customer—in The Customer-Centric Revolution, where you will master journey mapping and personalization.

To deliver these great experiences, you need a world-class engine. In Operational Excellence, you’ll learn to build one using Agile, DevOps, and Intelligent Automation. But processes are nothing without people, which is why in Leading the Change, we tackle the most critical challenge: shaping culture, evolving leadership, and designing the future of work.

Finally, we ensure your strategy is intelligent and responsible. You will learn to move From Data to Decisions by mastering business analytics and the OKR framework. You will learn to Navigate the Digital Maze of cybersecurity, privacy, and AI ethics. Everything culminates in the Capstone Module, where you will use every tool you’ve acquired to Architect Your Digital Future, building a complete, actionable transformation roadmap.

Why This Program?

This course is provided by the MTF Institute of Management, Technology & Finance, a global educational and research institute based in Lisbon, Portugal, with a presence in 213 countries and chosen by over 800 000 students. MTF is an official partner of industry leaders like IBM, Intel, and Microsoft and a member of the Portuguese Chamber of Commerce and Industry.

Upon finishing, you will receive a digital certificate from the MTF Institute in addition to your Udemy certificate, providing a valuable credential for your professional profile.

If you are ready to stop reacting to disruption and start architecting the future, this is the program for you.

Enroll now to begin your transformation journey.

Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 217 countries and has been chosen by more than 800 000 students.

Course Author:

Dr. Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.

In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses to a wide range of students from undergraduate level to business professionals and executives. Currently, as Head of the School of Business and Management at MTF, she leads the Product Development academic domain. At EIMT, where she also supervises doctoral students, Ms. Amoroso offers advanced instruction in research design and methodologies. Furthermore, she serves as a Research Consultant.

In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.

Alex Amoroso’s extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.

With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.